Mgr External Communications
Job Description
Date Active
Mar 15, 2023 3:51:30 PMRequisition #
23-1257Hours Per Week
40Location
NY Region-NYHOMCity
OpenState
New YorkJob Description/ Requirements
If you’re looking for a meaningful career, you’ll find it here at Webster. Founded in 1935, our focus has always been to put people first--doing whatever we can to help individuals, families, businesses and our colleagues achieve their financial goals. As a leading commercial bank, we remain passionate about serving our clients and supporting our communities. Integrity, Collaboration, Accountability, Agility, Respect, Excellence are Webster’s values, these set us apart as a bank and as an employer.
Come join our team where you can expand your career potential, benefit from our robust development opportunities, and enjoy meaningful work!
Position Summary:
Oversee the management and implementation of external communications programs and activities including public relations, media relations, reputation management and thought leadership efforts for Webster and specifically, HSA Bank, a division of Webster Bank, which provides health savings accounts to individuals and employers nationally.
- Manage PR program and activities including media relations content creation for the company’s external communications.
- Work closely with C-suite leaders to build and expand their presence externally through media/external speaking engagements and with other stakeholders.
- Lead day-to-day account management, priorities and budget of external public relations agency to deliver initiatives on-time and on-budget. Manage, along with communications team members, account management and priorities of Webster external public relations firm and contractors. Lead efforts to identify and hire additional third-party vendors as necessary, such as media monitoring firms, additional agency support, etc.
- Create and manage thought leadership efforts including byline content creation, social media management/partnership and content creation.
- Manage and implement reputation management corporate program for Webster including award exploration and list development and award content development and submissions.
- Provide coordination and support on crisis communications and issues management, business continuity planning & counsel.
- Coordinate internally with line of business product/partnership efforts and marketing team on integrated projects.
- Support other corporate/financial communications on behalf of Webster’s holding company.
- Participate in market research and tracking activities.
Education, Experience and Skills:
- Bachelor’s degree required.
- 7 – 10 years in a corporate communications environment; banking and healthcare experience is highly recommended.
- Exceptional written, oral, interpersonal and presentation skills and the ability to interface with senior management
- Demonstrated leadership and experience in comprehensive strategic communications and media relations
The estimated salary range for this position is $90,000 to $110,000 USD annually. Actual salary may vary up or down depending on job-related factors which may include knowledge, skills, experience, and location. In addition, this position is eligible for incentive compensation.
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Equal Opportunities
Application Instructions
Please click on the link below to apply for this position. A new window will open and direct you to apply at our corporate careers page. We look forward to hearing from you!
Apply OnlinePosted: 3/15/2023
Job Status: Full Time
Job Reference #: 23-1257